
Sports Business Strategy & Growth
From rising sports ventures to giants, we spark strategies that win markets and build timeless legacies.
MINNEAPOLIS | NEW YORK CITY | LOS ANGELES
Why Choose Arlt Consulting Co.?
We don’t just strategize—we ignite growth and build legacies that redefine sports business.
Impact That Wins
From startups to industry giants, we deliver results that transform.
We grew SportsVisio’s revenue by 200% in 12 months and turned Ultimate Hoops into a fan-favorite brand, sparking markets and electrifying audiences.
Expertise That Leads
With deep roots in sports tech, leagues, and fan engagement, we’ve mastered the game.
Our strategies—honed across decades and backed by exclusive industry insights—scale ventures and solidify giants.
Partnership That Powers
Work directly with our founder, Alan Arlt for hands-on, tailored guidance. No middlemen, just real collaboration to craft your vision and drive your story forward, step by step.
“This is one of those times you feel confident about your purchase. Working with Alan and his team takes the guesswork out of the equation. He helped me design a website (with multiple functionalities) and structure it in a way that is manageable on my own if need be.
This coupled with his expertise from a strategy and business development standpoint make him a no-brainer when it comes to sports and consulting”
— KennedyChukwuocha, Founder & CEO at Rock The Doc
Read more testimonials on Our Services page.

From Startup to Acquisition: A CASE STUDY
Learn how Alan Arlt, Co-Founder and Principal Consultant at Arlt Consulting Co., turned Ultimate Hoops from a local basketball league into a nationally recognized brand, culminating in its acquisition by Life Time Fitness.